Primary use case 1
Определи цена от разход
Enter cost, extra costs, and a target margin to see the theoretical price and practical ending options side by side.
Калкулатор за марж и надценка (разход ↔ цена)
Set a selling price from target gross margin, or reverse gross margin and markup from your current price. Extra costs, payment fees, ending optimization, and batch calculation are all handled in one page.
Незабавно изчисление
Работи в браузъра ви
Suggests price endings
Batch CSV/TSV support
Изчисленията се извършват в браузъра и не се изпращат към сървъра.
What This Page Is For
Primary use case 2
Check whether the current price makes sense
Reverse gross profit, gross margin, and markup from a selling price, then compare the result with your target.
Primary use case 3
Recalculate many products at once
Paste CSV or TSV data, review the preview, and export the result as CSV or TSV for spreadsheets.
Как да го използвате
- Choose one of the three modes: cost to price, price to margin, or batch calculation.
- Enter the cost, price, target margin, and extra costs that apply to your case.
- Adjust payment fees and decimal display in Advanced options if needed.
- Use the result summary, breakdown, formulas, and suggested endings to make a pricing decision immediately.
Пример Cases
Set a recommended price from cost
Example input: cost 1,200 / extra cost 230 / target margin 40%
Example output: theoretical price, gross profit, gross margin, markup, and ending suggestions such as 980, 990, and 999
Evaluate the current price
Example input: cost 600 / extra cost 50 / price 990
Example output: gross profit, gross margin, markup, and the gap from the target margin
Understand It Quickly
Брутен марж
Брутен марж shows how much gross profit remains relative to the selling price. Use it when you want to judge price quality from the selling-price side.
Брутен марж = (price - cost - extra costs - price-based fee) / price
Надценка
Надценка shows how much profit is added relative to cost and fixed extra costs. Use it when you want to think from the cost base.
Надценка = gross profit / (cost + extra costs + payment fixed fee)
Разход to price formula
When you derive a price from a target margin, extra costs and payment fees need to be included in the same equation. In practice, this difference directly affects the final selling price.
Препоръчителна цена = (cost + extra costs + payment fixed fee) / (1 - payment fee rate - target margin)
Речник
Брутен марж
The share of gross profit relative to the selling price. It tells you how much room remains after direct costs.
Надценка
The share of gross profit relative to cost and fixed extra costs. It shows how much you added on top of the cost base.
Допълнителен разход
Fixed per-sale costs such as packaging, shipping, and flat transaction fees.
Формули
- Брутна печалба = price - (cost + extra costs + payment fixed fee + price-based fee)
- Брутен марж = gross profit / price
- Надценка = gross profit / (cost + extra costs + payment fixed fee)
- Препоръчителна цена = (cost + extra costs + payment fixed fee) / (1 - payment fee rate - target margin)
ЧЗВ
How do I include fees?
Използвайте полето за допълнителен разход за фиксирани разходи и въведете процентните такси за плащане в разширените опции. Можете също да добавите отделна фиксирана такса за плащане.
Can I calculate a selling price from target margin?
Да. В раздела „Разход към цена“ въведете разход и целеви марж, за да получите теоретичната продажна цена и практични предложения за завършек.
What about multiple products?
Поставете CSV или TSV данни в раздела за групови операции, за да изчислите брутен марж, надценка и препоръчителна цена за много продукти наведнъж. Експортирайте резултата като CSV или го копирайте като TSV.
Бележки
- This tool is based on gross profit calculations. It may differ from accounting profit that includes SG&A, labor, advertising, taxes, and other overhead.
- Check your own rules for tax-inclusive pricing, VAT or sales tax, import duties, local pricing norms, and psychological pricing practices.
- For a real pricing decision, also review competitive conditions, return policies, campaign mechanics, and payment terms.